VIB Checkout

The IMC campaign “VIB Checkout – The First Digital Bank Integrating POS” has successfully expanded the VIB Checkout’s impact to the targeted customers. We successfully and effectively communicated the message and also ignited a leading technological innovation in financial management and business operations.With a sharp and impactful communication strategy, VIB Checkout has showcased all its outstanding advantages, becoming the optimal banking solution for small and medium-sized enterprises by saving time and effort for businesses while also enhancing management efficiency.

Client

VIB

Services/ SOW

Release date

November 25 2025

iTVC

Tackling the troubles of installing machineries for transactions, VIB Checkout streamlines operations, enhancing the experience for business owners and their customers. The iTVC demonstrated the impressive debut of VIB Checkout—the first digital bank in Vietnam to integrate POS functionality.

Key Visual


The talent KV version employs a creative concept of reflecting the characters into two halves: one represents the target customer segment, while the other half symbolizes success and convenience in startup operations, facilitated by the VIB Checkout solution.