DTP Education

In the context of educational socialization and digitalization, the branding campaign for Đại Trường Phát Education Group and the launch of the Edufun learning app successfully enhanced brand recognition and demonstrated Đại Trường Phát’s commitment to educational innovation, providing modern and effective learning tools that meet the increasing needs of parents, students, and teachers.

Client

DTP Education

Services/ SOW

Release date

October 16 2025

Branding

The brand’s website was redesigned to align with new business objectives, featuring a more user-friendly and accessible interface. The new design not only facilitates easy information retrieval for parents, students, and teachers but also enhances the overall user experience.


Creative Content

With the goal of “Comprehensive Fun Learning – Vui Hoc Toan Dien,” we created a series of creative and humorous content for the Edufun fanpage. These posts and videos help students approach knowledge in a more engaging way, combining education with entertainment to foster motivation and enthusiasm through every lesson.



CSR Campaign

Besides providing engaging content for parents and students, we partnered with the Tomorrow Hotline – Duong day nong Ngay mai, a nonprofit organization, to create a series of activities supporting teachers’ mental health. These initiatives are designed to alleviate pressures and boost morale for teachers who are facing numerous challenges in their profession.